Ready for Takeoff
Today, we have a special guest post from Rene, one of the four women behind Flying Pig Apparel. We’re encouraging our readers to support FPA in their Kickstarter effort to raise start-up funding for their plus-sized fitness wear company. Currently, there are no apparel companies that cater specifically to fat people, merely athletic apparel companies that begrudgingly provide larger versions of their skinny apparel. This is our opportunity to support a small business that will focus specifically on our needs, our bodies and our goals. You can play a major role in developing this revolutionary new clothing line by providing the funding necessary for start-up, as well as making suggestions to FPA on what direction you think would be best. Please donate if you can.
Why hello there Fierce, Freethinking Fatties!
Rene here from Flying Pig Apparel with your mid-flight update on our Kickstarter campaign. As of today with 12 days left to go, we’re at 53% of our $11,000 goal. Bobby, Barb, Audre and I are all very excited to have reached this landmark on our journey. But we’re only half way there.
We still need to raise another $5150 before we can be sure that we’ll receive the funds to get Flying Pig Apparel off the ground. Kickstarter works on an all-or-nothing basis. If we don’t reach our $11,000 goal, we don’t receive any money and you don’t get any of the awesome rewards of being a backer.
Kickstarter gives us some unique opportunities as a start-up. We get feedback from the community at a very early stage, telling us what you like and don’t like about the direction we’re heading. That’s important to us. It gives us direction on all kinds of things, from what colors to offer to what kinds of fabrics to use and even what pricing works.
And on a grander scale, it gives us a chance to see early on whether or not there is enough interest in our product to even launch a business.
But there are some trade-offs involved too. The patterns for the garments were still in development when we did our photo shoot, so while everything looks essentially the same as it did in April, we’ve taken the time to tweak the fit to be a little better.
And speaking of the photo shoot, we’ve even seen some criticism that our photos weren’t very professional looking. As with many things in life, the photo shoot didn’t go quite as planned. We had a semi-professional photographer lined up to do the photos, but they had to cancel at the last minute. As luck would have it, our dear friend Meghan Weaver is a pretty darned good amateur photographer, and we think she did a great job.
The good and the bad are all parts of the excitement of starting something new. Kickstarter allows us a chance to invite you along on this journey with us, and experience the ups and downs, joys and fears, of making Flying Pig Apparel a reality. Your pledge helps us get one step closer to our launch, which will allow us to continue developing new items and making our existing products even better.
So come along with us. Pledge your support on Kickstarter. Every dollar counts.